I don't believe it's new... probably just placed out front. It's been available for quite some time now. If you go on the daybreakliving site, it's listed under ammenities and has an inventory of it. Basically it has everything you could need.... chairs, tables, canopy, a grill, extension cord, clean up supplies, picnic supplies, sporting goods, emergency items... you get the idea. It's $50 non-refundable, and $100 refundable fee and then if you don't replace items you used, they charge you based on the given price on the inventory list. It is kind of a cool idea but I've never seen or heard of it being used. Anyone else?